
Why Your Business Still Needs a Website in 2026 (Even After Organic Search Dropped 90%)
Organic search is down as much as 90%, yet your website matters more than ever. It’s the Repository of Truth AI tools cite and the proof buyers check.
Hi, I’m Matt, in Australia. WordPress & AI website help.

Organic search is down as much as 90%, yet your website matters more than ever. It’s the Repository of Truth AI tools cite and the proof buyers check.
The newest of 120 videos and 134 articles on WordPress and AI. I write up and film what I learn, so you can try it on your own site.
Subscribe on YouTube(opens in a new tab)Brands I’ve worked with
Most of these brands worked with MRK WP directly. Others came earlier, when I worked as a contractor or inside larger agency teams. Every project taught me something I still bring to yours.
Your knowledge is the starting point.
A stronger foundation. Still yours. You never lose control of your data, brand or customer platform.
Help people and AI find your expertise. I organise your site into structured knowledge that AI engines can understand and quote.
Practical tools. Lasting confidence. Workflows and habits that your own team can run.
↳ That’s generative engine optimisation: I structure your expertise so ChatGPT, Perplexity, Gemini and Google’s AI Overviews can understand your business.
A human behind the technology
I teach, build and advise where WordPress meets AI, helping people turn big changes into practical next steps.
Your experience is valuable. Your website should make it easy to find, understand and share. That’s where we start.

How we work together
From the first call to a team in control.
Tell me what’s not working. If I’m not the right fit, I’ll say so.
I strip out plugin bloat and slow pages, so the site is quick and easy to update.
I structure your pages so Google and AI assistants can understand and quote you.
I train your team on the workflows. The site stays yours, and you know what to do next.
Kind words
Let’s figure it out together
You don’t have to
build alone.
A little guidance. A good conversation. A better next step.
Start with a 20-minute call. I read every enquiry myself.
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